Learn more about the common shortcomings of self-service data analytics tools and how Interana provides true self-service access to your data.
Unlike traditional BI and analytics tools that only tell you “what,” Interana helps you discover “why.” It allows business users to easily analyze trillions of time-based data points dynamically, iteratively, and in real time, making it the ideal platform for customer behavior analytics, web and mobile analytics, and product innovation and optimization.
Getting more value from your data means uncovering intelligence that helps your business take concrete actions to improve outcomes.
We recently polled business professionals with a stake in data and analytics at their organizations to see how things are going. And we learned a few things.
It's 2019. Yet, in many ways, organizations are still analyzing their big data like it’s 1999.
Knowing the important details about how customers interacted, engaged, and connected became a (literal) game-changer. Interana helped VGW know more about how customers engaged, played, and connected with others on their popular social casino games.
People are changing their behavior to limit the information they share with brands online. How many of us have installed ad blockers, used private browser windows, reduced (or even stopped) using social media? Read Interana's latest report on the value of deploying ethical tactics to maximize customer engagement . . . and respect.
Creating valuable customer experiences are critical as consumers engage with digital platforms -- first step is knowing what they do when they engage
Learn how Bleacher Report uses Interana to rapidly gain insights into user behavior, increase conversion and engagement, build satisfaction, and redesign their web and mobile applications.