With few exceptions, there's no such thing as "self-service" analytics. Yet as a product manager, the responsibility for product decisions lies with you, so self-service access is necessary. Decisions need to be data-driven base on real-world, relevant, specific, and precise data to understand exactly what users do and don't want, the features they do and don't use, and much more.
Learn more about:
- the common shortcomings of self-service data analytics tools
- the difference true self-service make in providing access to your data
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